How to Be Great at Your Job by Justin Kerr

Author:Justin Kerr [Justin, Kerr]
Language: eng
Format: epub, pdf
Publisher: Chronicle Books LLC
Published: 2018-07-14T16:00:00+00:00

Subject

Make sure your subject line is specific, punchy, and action-oriented: Q2 Project: Action Required: Chris Goble + Mauri Skinfill

This is the first thing that people see, so it is your most important call to action. Don’t bury the lede and subtly request Chris’s help to complete your project at the end of the email. Put it in the subject line so that you have Chris’s attention and he realizes there is something you need from him before he even opens the email.

Equally important to being specific is the need to be succinct.

The fewer words the better, so rewrite your subject heading a few times until you are satisfied that it captures the essential purpose of the information you need to communicate in as few words as possible.

The subject line of an email is a make-or-break moment for you. If it fails to grab the recipient’s attention (as they are running between meetings), it is likely to be skipped over and opened later in the day when they have “more time to catch up.” Bummer, now you can’t get your work done and you have to work late. Sucks to be you.

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